Inspired by functional drinks from the Far East, Dietrich Mateschitz founded Red Bull in the mid-1980s. He developed a new product and a unique marketing concept and launched Red Bull Energy Drink on April 1, 1987 in Austria. A brand-new product category, Energy Drinks, was born. Red Bull is appreciated worldwide by top athletes, busy professionals, college students and travelers on long journeys. Always check can labels for most updated product ingredient values. Some values declared on labels may vary slightly depending on production locations. Red Bull Energy Drink is made with real sugars. Taurine is an amino acid, naturally occurring in the human body and present in the daily diet. It is involved in a wide range of biological processes.
Beverage Type: Energy Drink; Flavor: Assorted; Product Packaging: Can; Volume Capacity: 8.4 oz.